diff --git a/apps/app-frontend/src/App.vue b/apps/app-frontend/src/App.vue
index c961dda2a4..c85852fd5b 100644
--- a/apps/app-frontend/src/App.vue
+++ b/apps/app-frontend/src/App.vue
@@ -95,8 +95,9 @@ import {
 	hide_ads_window,
 	init_ads_window,
 	perform_ads_consent_action,
+	release_ads_window_hold,
 	should_show_ads_consent_popup,
-	show_ads_window,
+	take_ads_window_hold,
 } from '@/helpers/ads.js'
 import { debugAnalytics, initAnalytics, trackEvent } from '@/helpers/analytics'
 import { check_reachable } from '@/helpers/auth.js'
@@ -166,6 +167,25 @@ function updateHistoryNavigationState() {
 	canNavigateForward.value = historyState?.forward != null
 }
 
+let fullscreenAdsWindowHold = false
+
+async function handleFullscreenChange() {
+	const fullscreen = document.fullscreenElement !== null
+	if (fullscreen === fullscreenAdsWindowHold) return
+
+	fullscreenAdsWindowHold = fullscreen
+	try {
+		if (fullscreen) {
+			await take_ads_window_hold()
+		} else {
+			await release_ads_window_hold()
+		}
+	} catch (error) {
+		fullscreenAdsWindowHold = !fullscreen
+		handleError(error)
+	}
+}
+
 updateHistoryNavigationState()
 
 const APP_LEFT_NAV_WIDTH = '4rem'
@@ -284,8 +304,8 @@ providePageContext({
 })
 provideModalBehavior({
 	noblur: computed(() => !themeStore.advancedRendering),
-	onShow: () => hide_ads_window(),
-	onHide: () => show_ads_window(),
+	onShow: () => take_ads_window_hold(),
+	onHide: () => release_ads_window_hold(),
 })
 
 const {
@@ -360,6 +380,7 @@ onMounted(async () => {
 
 	document.querySelector('body').addEventListener('click', handleClick)
 	document.querySelector('body').addEventListener('auxclick', handleAuxClick)
+	document.addEventListener('fullscreenchange', handleFullscreenChange)
 
 	checkUpdates()
 })
@@ -367,8 +388,13 @@ onMounted(async () => {
 onUnmounted(async () => {
 	document.querySelector('body').removeEventListener('click', handleClick)
 	document.querySelector('body').removeEventListener('auxclick', handleAuxClick)
+	document.removeEventListener('fullscreenchange', handleFullscreenChange)
 	clearDelayedUpdatePopup()
 
+	if (fullscreenAdsWindowHold) {
+		fullscreenAdsWindowHold = false
+		await release_ads_window_hold().catch(handleError)
+	}
 	await unlistenAdsConsent?.()
 	await unlistenUpdateDownload?.()
 })
diff --git a/apps/app-frontend/src/components/ui/SurveyPopup.vue b/apps/app-frontend/src/components/ui/SurveyPopup.vue
index 5199c000c9..7c2f4069b3 100644
--- a/apps/app-frontend/src/components/ui/SurveyPopup.vue
+++ b/apps/app-frontend/src/components/ui/SurveyPopup.vue
@@ -3,12 +3,14 @@ import { NotepadTextIcon, XIcon } from '@modrinth/assets'
 import { Button, defineMessages, injectNotificationManager, useVIntl } from '@modrinth/ui'
 import { type } from '@tauri-apps/plugin-os'
 import { $fetch } from 'ofetch'
-import { onMounted, ref } from 'vue'
+import { onMounted, onUnmounted, ref } from 'vue'
 
-import { hide_ads_window, show_ads_window } from '@/helpers/ads.js'
+import { release_ads_window_hold, take_ads_window_hold } from '@/helpers/ads.js'
 import { list } from '@/helpers/instance'
 import { get as getCreds } from '@/helpers/mr_auth.ts'
 
+let adsWindowHold = false
+
 type Survey = {
 	id: string
 	tally_id: string
@@ -92,30 +94,44 @@ async function openSurvey() {
 		onOpen: () => console.info('Opened user survey'),
 		onClose: () => {
 			console.info('Closed user survey')
-			show_ads_window()
+			if (adsWindowHold) {
+				adsWindowHold = false
+				release_ads_window_hold()
+			}
 		},
 		onSubmit: () => console.info('Active user survey submitted'),
 	}
 
 	try {
-		hide_ads_window()
+		await take_ads_window_hold()
+		adsWindowHold = true
 		if (tallyWindow.Tally?.openPopup) {
 			console.info(`Opening Tally popup for user survey (form ID: ${formId})`)
 			dismissSurvey()
 			tallyWindow.Tally.openPopup(formId, popupOptions)
 		} else {
 			console.warn('Tally script not yet loaded')
-			show_ads_window()
+			adsWindowHold = false
+			await release_ads_window_hold()
 		}
 	} catch (e) {
 		console.error('Error opening Tally popup:', e)
-		show_ads_window()
+		if (adsWindowHold) {
+			adsWindowHold = false
+			await release_ads_window_hold()
+		}
 	}
 
 	console.info(`Found user survey to show with tally_id: ${formId}`)
-	tallyWindow.Tally?.openPopup(formId, popupOptions)
 }
 
+onUnmounted(() => {
+	if (adsWindowHold) {
+		adsWindowHold = false
+		release_ads_window_hold()
+	}
+})
+
 function dismissSurvey() {
 	if (!availableSurvey.value) return
 	localStorage.setItem(`survey-${availableSurvey.value.id}-display`, String(new Date()))
diff --git a/apps/app-frontend/src/components/ui/minecraft-auth-error-modal/MinecraftAuthErrorModal.vue b/apps/app-frontend/src/components/ui/minecraft-auth-error-modal/MinecraftAuthErrorModal.vue
index a08649009f..9f29f9a945 100644
--- a/apps/app-frontend/src/components/ui/minecraft-auth-error-modal/MinecraftAuthErrorModal.vue
+++ b/apps/app-frontend/src/components/ui/minecraft-auth-error-modal/MinecraftAuthErrorModal.vue
@@ -10,7 +10,6 @@ import {
 import { Admonition, Button, ButtonLink, Collapsible, IconButton, NewModal } from '@modrinth/ui'
 import { computed, ref } from 'vue'
 
-import { hide_ads_window, show_ads_window } from '@/helpers/ads.js'
 import { login as login_flow, set_default_user } from '@/helpers/auth.js'
 import { handleSevereError } from '@/store/error.js'
 
@@ -29,19 +28,13 @@ function show(errorVal: { message?: string }) {
 	matchedError.value = findMinecraftAuthError(rawError.value)
 
 	debugCollapsed.value = true
-	hide_ads_window()
 	modal.value?.show()
 }
 
 function hide() {
-	onModalHide()
 	modal.value?.hide()
 }
 
-function onModalHide() {
-	show_ads_window()
-}
-
 defineExpose({
 	show,
 	hide,
@@ -74,7 +67,7 @@ async function copyToClipboard(text: string) {
 </script>
 
 <template>
-	<NewModal ref="modal" header="Sign in Failed" :max-width="'548px'" @hide="onModalHide">
+	<NewModal ref="modal" header="Sign in Failed" :max-width="'548px'">
 		<div class="flex flex-col gap-6">
 			<Admonition
 				type="warning"
diff --git a/apps/app-frontend/src/components/ui/modal/InstallToPlayModal.vue b/apps/app-frontend/src/components/ui/modal/InstallToPlayModal.vue
index 07b51e7267..edd8ca128f 100644
--- a/apps/app-frontend/src/components/ui/modal/InstallToPlayModal.vue
+++ b/apps/app-frontend/src/components/ui/modal/InstallToPlayModal.vue
@@ -3,7 +3,6 @@
 		ref="modal"
 		:header="formatMessage(messages.installToPlay)"
 		:closable="true"
-		:on-hide="show_ads_window"
 		max-width="544px"
 		width="544px"
 	>
@@ -169,7 +168,6 @@ import {
 import { openUrl } from '@tauri-apps/plugin-opener'
 import { computed, nextTick, ref } from 'vue'
 
-import { hide_ads_window, show_ads_window } from '@/helpers/ads'
 import { get_project, get_project_many, get_version, get_version_many } from '@/helpers/cache.js'
 import { injectServerInstall } from '@/providers/server-install'
 
@@ -352,7 +350,6 @@ async function show(
 
 	if (modpackVersionIdVal) await fetchData(modpackVersionIdVal)
 
-	hide_ads_window()
 	modal.value?.show(e)
 	await nextTick()
 	forceCheckTableScroll()
diff --git a/apps/app-frontend/src/components/ui/shared-instances/shared-instance-install-modal/index.vue b/apps/app-frontend/src/components/ui/shared-instances/shared-instance-install-modal/index.vue
index a29a689ad1..e3127d456a 100644
--- a/apps/app-frontend/src/components/ui/shared-instances/shared-instance-install-modal/index.vue
+++ b/apps/app-frontend/src/components/ui/shared-instances/shared-instance-install-modal/index.vue
@@ -268,7 +268,6 @@ import { openUrl } from '@tauri-apps/plugin-opener'
 import { computed, nextTick, ref } from 'vue'
 
 import { config } from '@/config'
-import { hide_ads_window, show_ads_window } from '@/helpers/ads'
 import { toError } from '@/helpers/errors'
 import type { SharedInstanceInstallPreview } from '@/helpers/install'
 import { create_report } from '@/helpers/reports'
@@ -448,7 +447,6 @@ function handleCancel() {
 function handleHide() {
 	resetReportState()
 	creator.value = null
-	show_ads_window()
 }
 function resetReportState() {
 	reportMode.value = false
@@ -488,7 +486,6 @@ function showReport(
 }
 function showPreview(previewValue: SharedInstanceInstallPreview, event?: MouseEvent) {
 	preview.value = previewValue
-	hide_ads_window()
 	modal.value?.show(event)
 	void nextTick(() => forceCheckTableScroll())
 }
diff --git a/apps/app-frontend/src/helpers/ads.js b/apps/app-frontend/src/helpers/ads.js
index b147119d62..1edef40728 100644
--- a/apps/app-frontend/src/helpers/ads.js
+++ b/apps/app-frontend/src/helpers/ads.js
@@ -8,8 +8,27 @@ export async function init_ads_window(overrideShown = false) {
 	})
 }
 
-export async function show_ads_window() {
-	return await invoke('plugin:ads|show_ads_window', { dpr: window.devicePixelRatio })
+let adsWindowHoldUpdate = Promise.resolve()
+
+async function update_ads_window_hold(acquire) {
+	adsWindowHoldUpdate = adsWindowHoldUpdate
+		.catch(() => {})
+		.then(() =>
+			invoke('plugin:ads|update_ads_window_hold', {
+				acquire,
+				dpr: window.devicePixelRatio,
+			}),
+		)
+
+	return await adsWindowHoldUpdate
+}
+
+export async function take_ads_window_hold() {
+	return await update_ads_window_hold(true)
+}
+
+export async function release_ads_window_hold() {
+	return await update_ads_window_hold(false)
 }
 
 export async function hide_ads_window(reset) {
diff --git a/apps/app-frontend/src/pages/project/Gallery.vue b/apps/app-frontend/src/pages/project/Gallery.vue
index 14800122b9..454d20cfb4 100644
--- a/apps/app-frontend/src/pages/project/Gallery.vue
+++ b/apps/app-frontend/src/pages/project/Gallery.vue
@@ -93,7 +93,7 @@ import {
 import { ButtonLink, Card, IconButton, useFormatDateTime } from '@modrinth/ui'
 import { computed, onMounted, onUnmounted, ref } from 'vue'
 
-import { hide_ads_window, show_ads_window } from '@/helpers/ads.js'
+import { release_ads_window_hold, take_ads_window_hold } from '@/helpers/ads.js'
 import { trackEvent } from '@/helpers/analytics'
 
 const MC_SERVER_BANNER_NAME = '__mc_server_banner__'
@@ -118,10 +118,14 @@ const filteredGallery = computed(
 const expandedGalleryItem = ref(null)
 const expandedGalleryIndex = ref(0)
 const zoomedIn = ref(false)
+let adsWindowHold = false
 
 const hideImage = () => {
 	expandedGalleryItem.value = null
-	show_ads_window()
+	if (adsWindowHold) {
+		adsWindowHold = false
+		release_ads_window_hold()
+	}
 }
 
 const nextImage = () => {
@@ -149,7 +153,10 @@ const previousImage = () => {
 }
 
 const expandImage = (item, index) => {
-	hide_ads_window()
+	if (!adsWindowHold) {
+		adsWindowHold = true
+		take_ads_window_hold()
+	}
 	expandedGalleryItem.value = item
 	expandedGalleryIndex.value = index
 	zoomedIn.value = false
@@ -181,6 +188,10 @@ onMounted(() => {
 
 onUnmounted(() => {
 	document.removeEventListener('keydown', keyListener)
+	if (adsWindowHold) {
+		adsWindowHold = false
+		release_ads_window_hold()
+	}
 })
 </script>
 
diff --git a/apps/app/build.rs b/apps/app/build.rs
index 0a92cd2346..9615ef793c 100644
--- a/apps/app/build.rs
+++ b/apps/app/build.rs
@@ -318,7 +318,7 @@ fn main() {
                     .commands(&[
                         "init_ads_window",
                         "hide_ads_window",
-                        "show_ads_window",
+                        "update_ads_window_hold",
                         "show_ads_consent_ui",
                         "expand_ads_consent_webview",
                         "open_ads_consent_preferences",
diff --git a/apps/app/src/api/ads.rs b/apps/app/src/api/ads.rs
index 32caa9b811..268811a929 100644
--- a/apps/app/src/api/ads.rs
+++ b/apps/app/src/api/ads.rs
@@ -3,14 +3,14 @@ use std::sync::Arc;
 use std::sync::atomic::{AtomicBool, Ordering};
 use std::time::{Duration, Instant};
 use tauri::plugin::TauriPlugin;
-use tauri::{Emitter, Manager, PhysicalPosition, PhysicalSize, Rect, Runtime};
+use tauri::{Emitter, Manager, PhysicalPosition, PhysicalSize, Runtime};
 use tauri_plugin_opener::OpenerExt;
 use theseus::settings;
 use tokio::sync::RwLock;
 
 pub struct AdsState {
     pub shown: bool,
-    pub modal_shown: bool,
+    pub visibility_holds: usize,
     pub consent_required: bool,
     pub consent_notification_enabled: bool,
     pub consent_overlay_shown: bool,
@@ -24,6 +24,11 @@ const ADS_CONSENT_REQUIRED_EVENT: &str = "ads-consent-required";
 const APP_TITLE_BAR_HEIGHT: f32 = 48.0;
 #[cfg(any(windows, target_os = "macos"))]
 pub(super) const OCCLUDED_AREA_THRESHOLD: f64 = 0.5;
+
+fn should_show_ads_webview(state: &AdsState) -> bool {
+    state.shown && (state.visibility_holds == 0 || state.consent_overlay_shown)
+}
+
 #[cfg(not(target_os = "linux"))]
 const ADS_USER_AGENT: &str = concat!(
     "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 ",
@@ -126,28 +131,6 @@ fn set_webview_visible<R: Runtime>(webview: &tauri::Webview<R>, visible: bool) {
     }
 }
 
-fn set_webview_visible_for_window<R: Runtime>(
-    app: &tauri::AppHandle<R>,
-    webview: &tauri::Webview<R>,
-    visible: bool,
-) {
-    let is_minimized = app
-        .get_window("main")
-        .and_then(|window| window.is_minimized().ok())
-        .unwrap_or(false);
-
-    let (is_occluded, consent_overlay_shown) = app
-        .state::<RwLock<AdsState>>()
-        .try_read()
-        .map(|state| (state.occluded, state.consent_overlay_shown))
-        .unwrap_or((false, false));
-
-    set_webview_visible(
-        webview,
-        visible && !is_minimized && (!is_occluded || consent_overlay_shown),
-    );
-}
-
 #[cfg(any(windows, target_os = "macos"))]
 fn compute_ads_webview_occlusion<R: Runtime>(
     app: &tauri::AppHandle<R>,
@@ -203,8 +186,7 @@ async fn sync_ads_occlusion<R: Runtime>(app: &tauri::AppHandle<R>) {
     }
 
     state.occluded = occluded;
-    let visible =
-        state.shown && (!state.modal_shown || state.consent_overlay_shown);
+    let visible = should_show_ads_webview(&state);
     drop(state);
 
     if let Some(webview) = app.webviews().get("ads-window") {
@@ -225,8 +207,7 @@ fn sync_webview_visibility_for_main_window<R: Runtime>(
     } else {
         match app.state::<RwLock<AdsState>>().try_read() {
             Ok(state) => Some((
-                state.shown
-                    && (!state.modal_shown || state.consent_overlay_shown)
+                should_show_ads_webview(&state)
                     && (!state.occluded || state.consent_overlay_shown),
                 state.consent_overlay_shown,
             )),
@@ -277,7 +258,7 @@ pub fn init<R: Runtime>() -> TauriPlugin<R> {
         .setup(|app, _api| {
             app.manage(RwLock::new(AdsState {
                 shown: true,
-                modal_shown: false,
+                visibility_holds: 0,
                 consent_required: false,
                 consent_notification_enabled: false,
                 consent_overlay_shown: false,
@@ -297,7 +278,7 @@ pub fn init<R: Runtime>() -> TauriPlugin<R> {
                         .try_read()
                         .map(|state| {
                             state.shown
-                                && !state.modal_shown
+                                && state.visibility_holds == 0
                                 && !state.consent_required
                                 && !state.consent_overlay_shown
                                 && !state.occluded
@@ -362,7 +343,7 @@ pub fn init<R: Runtime>() -> TauriPlugin<R> {
         .invoke_handler(tauri::generate_handler![
             init_ads_window,
             hide_ads_window,
-            show_ads_window,
+            update_ads_window_hold,
             show_ads_consent_ui,
             expand_ads_consent_webview,
             open_ads_consent_preferences,
@@ -431,6 +412,46 @@ fn get_device_pixel_ratio<R: Runtime>(
     })
 }
 
+fn sync_ads_webview_visibility<R: Runtime>(
+    app: &tauri::AppHandle<R>,
+    state: &AdsState,
+    dpr: f32,
+) -> crate::api::Result<()> {
+    let webviews = app.webviews();
+    let Some(webview) = webviews.get("ads-window") else {
+        return Ok(());
+    };
+
+    if should_show_ads_webview(state) {
+        let (position, size) = if state.consent_overlay_shown {
+            get_overlay_webview_position(app)?
+        } else {
+            get_webview_position(app, dpr)?
+        };
+
+        let is_minimized = app
+            .get_window("main")
+            .and_then(|window| window.is_minimized().ok())
+            .unwrap_or(false);
+
+        webview.set_size(size).ok();
+        webview.set_position(position).ok();
+        webview.show().ok();
+        set_webview_visible(
+            webview,
+            !is_minimized && (!state.occluded || state.consent_overlay_shown),
+        );
+    } else {
+        webview
+            .set_position(PhysicalPosition::new(-1000, -1000))
+            .ok();
+        webview.hide().ok();
+        set_webview_visible(webview, false);
+    }
+
+    Ok(())
+}
+
 #[tauri::command]
 #[cfg(not(target_os = "linux"))]
 pub async fn init_ads_window<R: Runtime>(
@@ -447,10 +468,6 @@ pub async fn init_ads_window<R: Runtime>(
         state.shown = true;
     }
 
-    if state.modal_shown && !state.consent_overlay_shown {
-        return Ok(());
-    }
-
     let layout = if state.consent_overlay_shown {
         get_overlay_webview_position(&app)
     } else {
@@ -459,21 +476,7 @@ pub async fn init_ads_window<R: Runtime>(
 
     if let Ok((position, size)) = layout {
         let webview = if let Some(webview) = app.webviews().get("ads-window") {
-            // set both the `hide`/`show` state and `position`,
-            // to ensure that the webview is actually shown/hidden
-            if state.shown {
-                webview.show().ok();
-                webview.set_position(position).ok();
-                webview.set_size(size).ok();
-                set_webview_visible_for_window(&app, webview, true);
-            } else {
-                webview.hide().ok();
-                webview
-                    .set_position(PhysicalPosition::new(-1000, -1000))
-                    .ok();
-                set_webview_visible(webview, false);
-            }
-
+            sync_ads_webview_visibility(&app, &state, dpr)?;
             Some(webview.clone())
         } else if let Some(window) = app.get_window("main") {
             let ads_consent_script = [
@@ -510,7 +513,7 @@ pub async fn init_ads_window<R: Runtime>(
                     }),
                 // set both the `hide`/`show` state and `position`,
                 // to ensure that the webview is actually shown/hidden
-                if state.shown {
+                if should_show_ads_webview(&state) {
                     position
                 } else {
                     PhysicalPosition::new(-1000.0, -1000.0)
@@ -518,13 +521,7 @@ pub async fn init_ads_window<R: Runtime>(
                 size,
             )?;
 
-            if state.shown {
-                webview.show().ok();
-                set_webview_visible_for_window(&app, &webview, true);
-            } else {
-                webview.hide().ok();
-                set_webview_visible(&webview, false);
-            }
+            sync_ads_webview_visibility(&app, &state, dpr)?;
 
             webview.with_webview(#[allow(unused_variables)] |webview2| {
                 #[cfg(windows)]
@@ -672,38 +669,32 @@ pub async fn init_ads_window<R: Runtime>(
 pub async fn init_ads_window() {}
 
 #[tauri::command]
-pub async fn show_ads_window<R: Runtime>(
+pub async fn update_ads_window_hold<R: Runtime>(
     app: tauri::AppHandle<R>,
+    acquire: bool,
     dpr: f32,
 ) -> crate::api::Result<()> {
-    let mut show_consent_notification = false;
+    let state = app.state::<RwLock<AdsState>>();
+    let mut state = state.write().await;
 
-    if let Some(webview) = app.webviews().get("ads-window") {
-        let state = app.state::<RwLock<AdsState>>();
-        let mut state = state.write().await;
-
-        state.modal_shown = false;
-
-        if state.shown {
-            let (position, size) = if state.consent_overlay_shown {
-                get_overlay_webview_position(&app)?
-            } else {
-                get_webview_position(&app, dpr)?
-            };
-            // set both the `hide`/`show` state and `position`,
-            // to ensure that the webview is actually shown/hidden
-            webview.set_size(size).ok();
-            webview.set_position(position).ok();
-            webview.show().ok();
-            set_webview_visible_for_window(&app, webview, true);
-        }
-
-        show_consent_notification = state.shown
-            && state.consent_required
-            && state.consent_notification_enabled;
+    if acquire {
+        state.visibility_holds = state.visibility_holds.saturating_add(1);
+    } else if state.visibility_holds > 0 {
+        state.visibility_holds -= 1;
+    } else {
+        tracing::warn!(
+            "Attempted to release an ads window hold when none were active"
+        );
     }
 
-    if show_consent_notification {
+    sync_ads_webview_visibility(&app, &state, dpr)?;
+
+    if !acquire
+        && state.visibility_holds == 0
+        && state.shown
+        && state.consent_required
+        && state.consent_notification_enabled
+    {
         app.emit_to("main", ADS_CONSENT_REQUIRED_EVENT, true).ok();
     }
 
@@ -722,29 +713,11 @@ pub async fn hide_ads_window<R: Runtime>(
     if reset {
         state.shown = false;
         state.consent_overlay_shown = false;
-    }
-
-    if let Some(webview) = app.webviews().get("ads-window") {
-        if !reset {
-            state.modal_shown = true;
-
-            if state.consent_overlay_shown {
-                let (position, size) = get_overlay_webview_position(&app)?;
-                webview.set_size(size).ok();
-                webview.set_position(position).ok();
-                webview.show().ok();
-                set_webview_visible_for_window(&app, webview, true);
-
-                return Ok(());
-            }
-        }
-
-        // set both the `hide`/`show` state and `position`,
-        // to ensure that the webview is actually shown/hidden
-        webview
-            .set_position(PhysicalPosition::new(-1000, -1000))
-            .ok();
-        webview.hide().ok();
+        sync_ads_webview_visibility(
+            &app,
+            &state,
+            get_device_pixel_ratio(&app, None),
+        )?;
     }
 
     if reset {
@@ -761,7 +734,7 @@ pub async fn show_ads_consent_ui<R: Runtime>(
 ) -> crate::api::Result<()> {
     let mut show_notification = false;
 
-    if let Some(webview) = app.webviews().get("ads-window") {
+    if app.webviews().contains_key("ads-window") {
         let state = app.state::<RwLock<AdsState>>();
         let mut state = state.write().await;
 
@@ -772,14 +745,11 @@ pub async fn show_ads_consent_ui<R: Runtime>(
         state.consent_overlay_shown = false;
         show_notification = state.shown && notification_enabled;
 
-        if state.shown && !state.modal_shown {
-            let dpr = get_device_pixel_ratio(&app, None);
-            let (position, size) = get_webview_position(&app, dpr)?;
-            webview.set_size(size).ok();
-            webview.set_position(position).ok();
-            webview.show().ok();
-            set_webview_visible_for_window(&app, webview, true);
-        }
+        sync_ads_webview_visibility(
+            &app,
+            &state,
+            get_device_pixel_ratio(&app, None),
+        )?;
     }
 
     app.emit_to("main", ADS_CONSENT_REQUIRED_EVENT, show_notification)
@@ -792,7 +762,7 @@ pub async fn show_ads_consent_ui<R: Runtime>(
 pub async fn expand_ads_consent_webview<R: Runtime>(
     app: tauri::AppHandle<R>,
 ) -> crate::api::Result<()> {
-    if let Some(webview) = app.webviews().get("ads-window") {
+    if app.webviews().contains_key("ads-window") {
         let state = app.state::<RwLock<AdsState>>();
         let mut state = state.write().await;
 
@@ -801,16 +771,11 @@ pub async fn expand_ads_consent_webview<R: Runtime>(
         }
 
         state.consent_overlay_shown = true;
-
-        let (position, size) = get_overlay_webview_position(&app)?;
-        webview
-            .set_bounds(Rect {
-                position: position.into(),
-                size: size.into(),
-            })
-            .ok();
-        webview.show().ok();
-        set_webview_visible_for_window(&app, webview, true);
+        sync_ads_webview_visibility(
+            &app,
+            &state,
+            get_device_pixel_ratio(&app, None),
+        )?;
     }
 
     Ok(())
@@ -854,20 +819,11 @@ pub async fn finish_ads_consent_flow<R: Runtime>(
         state.consent_notification_enabled = false;
         state.consent_overlay_shown = false;
 
-        if state.shown && !state.modal_shown {
-            let dpr = get_device_pixel_ratio(&app, dpr);
-            let (position, size) = get_webview_position(&app, dpr)?;
-
-            webview.set_size(size).ok();
-            webview.set_position(position).ok();
-            webview.show().ok();
-            set_webview_visible_for_window(&app, webview, true);
-        } else {
-            webview
-                .set_position(PhysicalPosition::new(-1000, -1000))
-                .ok();
-            webview.hide().ok();
-        }
+        sync_ads_webview_visibility(
+            &app,
+            &state,
+            get_device_pixel_ratio(&app, dpr),
+        )?;
 
         drop(state);